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Amazon Growth Marketing Specialist

Petra Brands
Full-time
Remote
United States
Director

Company: SwiftStart

Location: Remote 

Position Type: Full-Time 

About SwiftStart: 

Swiftstart is a leading Amazon growth marketing agency helping brands scale through data-driven strategies, creative storytelling, and performance marketing. We work with fast-growing consumer product brands to expand their reach and maximize growth on Amazon and beyond. As we continue to grow, we’re looking for a Head of Marketing who can position Swiftstart as the go-to authority in Amazon brand growth and create a powerful inbound pipeline of qualified leads.

Job Description: 

The Head of Growth Marketing will be responsible for building and executing Swiftstart’s marketing strategy with a focus on organic growth, authority building, and lead generation. This role blends strategy and execution, you’ll be a thought leader, a content creator, and a growth driver. You’ll own Swiftstart’s voice across social events, partnerships, and direct lead generation initiatives.

Main Responsibilities:

  • Content & Organic Social:
  • Own Swiftstart’s organic social media presence across LinkedIn, TikTok, Instagram, YouTube, and X.
  • Create and post authentic, self-made content (thought leadership, case studies, client wins, industry insights) to position Swiftstart as an authority.
  • Develop a social content calendar and manage consistency, quality, and analytics.
  • Partnerships & Authority Building:
  • Identify, negotiate, and manage partnerships with key authority voices and influencers in eCommerce, retail, and CPG.
  • Book the CEO and CRO on top industry podcasts, webinars, and events to expand reach and drive qualified leads.
  • Scout opportunities for sponsorships (events, summits, newsletters, podcasts) that elevate brand visibility.
  • Lead Generation Systems:
  • Build and execute a scalable Webinar & VSL lead generation system—owning everything from ideation, messaging, and design to promotion and reporting.
  • Expand and grow Swiftstart’s newsletter into a high-value resource for eCommerce operators and brand founders.
  • Test and optimize funnel strategies, including gated content, lead magnets, and retargeting campaigns.
  • Events & Community:
  • Identify and coordinate Swiftstart’s participation in key trade shows and industry events.
  • Represent Swiftstart at events to network with potential clients and partners.
  • Build a calendar of relevant marketing initiatives (webinars, masterclasses, workshops).
  • Brand & Marketing Leadership:
  • Define and safeguard Swiftstart’s brand voice and positioning across all channels.
  • Track marketing KPIs and report performance to leadership with clear insights and recommendations.
  • Oversee and collaborate with designers, copywriters, and contractors/agencies to execute campaigns.
  • Stay on top of trends in Amazon, retail, and performance marketing to keep Swiftstart at the forefront.
  • Qualification Requirements:

    • 3+ years in B2B marketing, with proven success in agency or eCommerce SaaS/CPG services.
    • Strong track record of driving inbound lead generation through organic channels.
    • Confident content creator (comfortable on video, writing posts, and speaking at events).
    • Deep knowledge of LinkedIn, TikTok, YouTube, and IG growth mechanics.
    • Experience booking and managing thought leadership opportunities (podcasts, webinars, speaking gigs).
    • Exceptional project management skills with the ability to handle multiple initiatives simultaneously.
    • Creative storyteller with strong copywriting and communication skills.
    • Comfortable working in a fast-paced, entrepreneurial environment.

    Preferred Qualifications:

    • Experience marketing for Amazon service providers or eCommerce agencies.
    • Existing network of connections with podcasters, influencers, and event organizers in the retail/eCommerce space.
    • Hands-on experience with HubSpot, LinkedIn Ads, or email marketing automation tools.

    What We Offer: 

    • Competitive compensation package with performance incentives.
    • Opportunity to directly shape the growth trajectory of a fast-scaling agency.
    • Creative freedom and ownership over Swiftstart’s marketing vision.
    • A collaborative, entrepreneurial environment with a global team.
    • Travel opportunities for trade shows and industry events.

    SwiftStart is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.