Marketing Operations Manager
A-LIGN External
Full-time
Remote
United States
Manager
About the Role
The Marketing Operations Manager will play a critical role in supporting A-LIGN’s marketing operations strategy, with a focus on optimizing marketing automation and lifecycle marketing processes. This role is ideal for a data-driven marketer who thrives in a fast-paced environment and is passionate about improving marketing performance through technology, analytics, and fast-paced execution.
Reports to
Senior Revenue Operations Manager
Pay Classification
Full-Time, Exempt
Responsibilities
Own and manage A-LIGN’s marketing automation platforms and lifecycle marketing workflows.
Serve as the internal point of contact for lifecycle marketing execution, optimization, and marketing tech stack.
Serve as main liaison between marketing and revenue operations teams to ensure alignment and collaboration across initiatives.
Generate, report, operate and drive alignment across weekly, monthly, and quarterly initiatives to analyze performance across all marketing channels, derive insights, and recommend improvements.
Maintain and enhance data quality through enrichment tools and lead routing systems.
Support marketing campaign execution through project management tools, list building and enrichment, cross-team coordination, and field marketing planning and execution.
Own and utilize data orchestration tools like RingLead to scale our record management and hygiene programs.
Own and scale our database enrichment program through leveraging first and third-party intent tools as well as advanced AI and non-AI research methods.
Define and track, along with leadership, KPIs relevant to the marketing organization.
Minimum Qualifications
Education
Bachelor’s degree in marketing, business, or other relevant fields preferred
Experience
3+ years of experience in marketing operations or related roles.
Strong understanding of marketing automation, email marketing, and campaign analytics.
Proficiency in managing and integrating marketing tech stacks.
Proven knowledge of relevant tools and platforms
CRM & Automation: Salesforce, Pardot
Lead Management & Routing: RingLead, Chili Piper
Data Enrichment: ZoomInfo, Apollo, Clay
Analytics & Reporting: Google Analytics, Looker
Project Management: Asana
Excellent communication and organizational skills.
Ability to work independently and collaboratively across teams.
Skills
Ability to meet deadlines with a high degree of motivation
Excellent communication skills
Thrives in a fast-paced environment
Ability to work individually as well as collaboratively
Benefits
Healthcare, Dental, and Vision Benefits
Employer Paid Life Insurance and Disability Insurance
EAP - Employee Assistance Program
Pet Insurance
401(k) Plan with Employer Matching
Competitive Bonus Structure
Home Office Reimbursement
Certification Reimbursement
Personalized Career Coaching
Generous Paid Time Off
Paid Office Closure December 25-January 1
Vacation Bonus
Summer Hours
About A-LIGN
A-LIGN is the leading provider of high-quality, efficient cybersecurity compliance programs. Combining experienced auditors and audit management technology, A-LIGN provides the widest breadth and depth of services including SOC 2, ISO 27001, HITRUST, FedRAMP, and PCI. A-LIGN is the number one issuer of SOC 2 and HITRUST and a top three FedRAMP assessor. To learn more, visit a-lign.com.
Come Work for A-LIGN!
Apply online today at A-LIGN.com and learn about life at A-LIGN by following us on LinkedIn.
A-LIGN is an Equal Opportunity Employer. Minorities, women, disabled, and veterans encouraged to apply!
The Marketing Operations Manager will play a critical role in supporting A-LIGN’s marketing operations strategy, with a focus on optimizing marketing automation and lifecycle marketing processes. This role is ideal for a data-driven marketer who thrives in a fast-paced environment and is passionate about improving marketing performance through technology, analytics, and fast-paced execution.
Reports to
Senior Revenue Operations Manager
Pay Classification
Full-Time, Exempt
Responsibilities
Own and manage A-LIGN’s marketing automation platforms and lifecycle marketing workflows.
Serve as the internal point of contact for lifecycle marketing execution, optimization, and marketing tech stack.
Serve as main liaison between marketing and revenue operations teams to ensure alignment and collaboration across initiatives.
Generate, report, operate and drive alignment across weekly, monthly, and quarterly initiatives to analyze performance across all marketing channels, derive insights, and recommend improvements.
Maintain and enhance data quality through enrichment tools and lead routing systems.
Support marketing campaign execution through project management tools, list building and enrichment, cross-team coordination, and field marketing planning and execution.
Own and utilize data orchestration tools like RingLead to scale our record management and hygiene programs.
Own and scale our database enrichment program through leveraging first and third-party intent tools as well as advanced AI and non-AI research methods.
Define and track, along with leadership, KPIs relevant to the marketing organization.
Minimum Qualifications
Education
Bachelor’s degree in marketing, business, or other relevant fields preferred
Experience
3+ years of experience in marketing operations or related roles.
Strong understanding of marketing automation, email marketing, and campaign analytics.
Proficiency in managing and integrating marketing tech stacks.
Proven knowledge of relevant tools and platforms
CRM & Automation: Salesforce, Pardot
Lead Management & Routing: RingLead, Chili Piper
Data Enrichment: ZoomInfo, Apollo, Clay
Analytics & Reporting: Google Analytics, Looker
Project Management: Asana
Excellent communication and organizational skills.
Ability to work independently and collaboratively across teams.
Skills
Ability to meet deadlines with a high degree of motivation
Excellent communication skills
Thrives in a fast-paced environment
Ability to work individually as well as collaboratively
Benefits
Healthcare, Dental, and Vision Benefits
Employer Paid Life Insurance and Disability Insurance
EAP - Employee Assistance Program
Pet Insurance
401(k) Plan with Employer Matching
Competitive Bonus Structure
Home Office Reimbursement
Certification Reimbursement
Personalized Career Coaching
Generous Paid Time Off
Paid Office Closure December 25-January 1
Vacation Bonus
Summer Hours
About A-LIGN
A-LIGN is the leading provider of high-quality, efficient cybersecurity compliance programs. Combining experienced auditors and audit management technology, A-LIGN provides the widest breadth and depth of services including SOC 2, ISO 27001, HITRUST, FedRAMP, and PCI. A-LIGN is the number one issuer of SOC 2 and HITRUST and a top three FedRAMP assessor. To learn more, visit a-lign.com.
Come Work for A-LIGN!
Apply online today at A-LIGN.com and learn about life at A-LIGN by following us on LinkedIn.
A-LIGN is an Equal Opportunity Employer. Minorities, women, disabled, and veterans encouraged to apply!